Case Studies
Case Study
Powertracer Powers Plenitude’s “Adopt A Panel” Revolution
Italy’s second-largest energy retailer, Plenitude, is redefining how consumers can access renewable energy. With approximately 4 million electricity customers and 2.3 GW of renewable generation capacity, the company sees innovation as central to its growth. Through Enosi’s Powertracer platform, Plenitude launched the groundbreaking “Adopt A Panel” program — a new way for customers to match energy consumption directly with clean energy generation.
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As renewable energy capacity accelerates, retailers face the challenge of linking renewable generation directly with retail customers in a transparent, value-driven way.
To solve this, Plenitude ran the “One To Zero Challenge”, a global innovation call designed to find the most effective solutions for integrating renewable generation and retail markets.
The challenge drew over 100 applications from 29 countries, with just nine finalists selected for the final round. Enosi’s Powertracer technology emerged as the winner — recognised for its proven deployment, relevant innovation, and speed to market.
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Through Powertracer, Plenitude launched “Adopt A Panel” (Adotta un Pannello) — a unique virtual solar product allowing customers to rent panels from a 30MW solar farm in Sardinia.
In return, participants receive free energy credits for energy usage matched to their panel’s production, generating monthly bill savings while supporting the growth of renewable energy.
The initiative allows customers to:
Virtually match energy to solar generation in real time
See measurable, matched energy flows from specific solar panels
Benefit financially from clean energy generation
Launched in May 2025 with a national TV campaign, “Adopt A Panel” resonated instantly with Italian consumers, particularly those previously locked out of accessing clean energy, like renters and apartment dwellers.
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The results have been exceptional:
over 70,000 customers onboarded with continued growth
the vast majority of the customers are new to Plenitude, demonstrating strong acquisition potential
The first solar farm allocation sold out rapidly, prompting expansion into additional capacity
The campaign not only introduced a new commercial model for renewable energy engagement but also strengthened Plenitude’s position as a digital and environmental innovator.
Why Powertracer
Enosi’s Powertracer provided the foundational technology for the initiative — enabling accurate, matched energy between solar generation and consumer use. Its proven scalability, market readiness, and simple data architecture made it the ideal engine for Plenitude’s innovation.
Key Advantages:
Speed to market: Rapid implementation aligned with Plenitude’s go to market timelines
Proven performance: Built on deployments in regulated markets with live data integrity
Customer transparency: Real-time tracking of energy matching to enhance consumer trust
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Following the success of the launch, Plenitude is now expanding solar farm capacity to meet ongoing demand and exploring further opportunities for Powertracer functionality across its retail products.
The “Adopt A Panel” model demonstrates how digital energy matching and retail innovation can drive new customer acquisition, existing customer retention and renewable investment.
Case Study
Real-time solar sharing across retail sites
In Aug 2024, Enosi Energy launched its Virtual Net Metering (VNM) capability with Woolworths Group, allowing solar energy generated at the Townsville distribution centre to be matched in real time with electricity demand across seven nearby stores. The initiative uses Enosi’s proprietary Powertracer software to unlock greater value from distributed renewable energy.
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With energy-intensive operations and a national network of stores, Woolworths needed a way to optimise solar energy use beyond a single site. While rooftop solar installations deliver clean electricity, excess generation is often wasted or undervalued when exported back to the grid. Woolworths sought a more efficient and impactful use of its solar assets, aiming to reduce both energy costs and emissions at scale.
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Enosi Energy deployed its Powertracer platform to enable Virtual Net Metering across the Townsville region. The system matches surplus solar generation from the distribution centre to the daytime electricity consumption of seven participating stores, including two Big W locations. Energy is matched in 30-minute intervals, ensuring a high level of traceability and effective utilisation of renewable electricity across the network. The project also integrates with the local energy provider’s billing system for seamless credit transfer and transparent reporting.
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Since the initial rollout in August 2024, more than 400 MWh per annum of solar energy has been matched through Powertracer, resulting in direct energy cost savings and an estimated 250 tonnes of carbon emissions avoided. The successful expansion highlights how distributed generation can be centrally managed to deliver both environmental and economic outcomes. Woolworths is now exploring further applications of the model across its broader operations, with the VNM system providing a scalable pathway to support its green energy transition goals.
Case Study
Energy direct from renewable farms
In January 2024, Enosi Energy partnered with Australian real estate investor EG Funds to implement the first-ever Matched Energy Supply Agreement (MESA). This innovative agreement has already matched up to 85% of renewable energy to EG Funds’ commercial properties in Sydney, using Enosi’s proprietary Powertracer software.
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EG Funds faced the challenge of reducing its carbon footprint and achieving its goal of Real Zero Carbon by 2030. Traditional Power Purchase Agreements (PPAs) were not sufficient to meet their needs for a scalable, cost-effective, and reliable renewable energy supply that could be directly matched to their energy consumption patterns.
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Enosi Energy introduced the MESA, enabled by their Powertracer software, which provides a grid-scalable, clean energy traceability solution. This agreement allows EG Funds to match renewable energy from Photon Energy’s solar farms in the Riverina region to the energy loads of their Sydney properties every 30 minutes. The collaboration also involved Next Business Energy, ensuring a seamless integration and delivery of renewable energy.
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The implementation of the MESA has enabled EG Funds to match up to 85% of their energy consumption with renewable sources, significantly reducing their carbon footprint. This initiative not only supports EG Funds’ sustainability goals but also sets a precedent for other commercial real estate firms. The success of this project highlights the potential for MESAs to become a standard in renewable energy procurement, offering a cost-effective and scalable solution for clean energy adoption.
Case Study
Transforming Solar Utilisation
The Port of Brisbane, a major shipping and logistics hub in Queensland, partnered with Tasmanian renewables-focused retailer Momentum Energy and utilised Powertracer to optimise the use of its solar energy. This collaboration aimed to enhance the Port’s sustainability efforts by leveraging excess solar power generated at its International Cruise Terminal.
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The Port of Brisbane faced a significant challenge: its 800kW rooftop solar system, installed at the International Cruise Terminal, produced more electricity than the terminal could consume. This excess energy was not being utilised efficiently, leading to missed opportunities for cost savings and sustainability improvements across other Port-operated sites.
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Momentum Energy introduced its Virtual Solar Sharing (VSS) to the Port of Brisbane. Using the Enosi Powertracer Platform, the VSS allowed the Port to virtually share the excess solar energy generated at the terminal with other Port-operated sites. This innovative solution enabled the Port to financially offset the excess solar production against the energy consumption at other locations, maximising the use of its solar assets.
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The implementation of the VSS resulted in significant energy cost savings for the Port of Brisbane. By sharing the benefits of the excess solar power across its facilities, the Port not only supported its Net Zero ambitions but also demonstrated its commitment to sustainability to customers and stakeholders.
The successful trial led to an extension of the VSS contract for an additional 33 months, showcasing the effectiveness and scalability of the solution.
Case Study
Singapore’s Innovative SolarShare 2.0
Enosi supported the launch of SolarShare 2.0 for leading energy provider, Senoko Energy, in Singapore. This is a transformative platform that allows consumers and producers to trade renewable energy seamlessly. SolarShare 2.0 leverages innovative technology to promote solar energy adoption, reduce carbon emissions, and enhance accessibility to clean energy solutions throughout Singapore.
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Singapore faced several barriers in its clean energy transition, including limited access to renewable energy sources and a lack of transparency in energy trading. These challenges restricted the adoption of solar energy and prevented consumers from engaging meaningfully in the renewable energy market. A solution was needed to empower consumers and producers, creating a transparent and accessible platform for energy trading that would facilitate the broader use of solar power.
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Enosi’s technology served as the backbone for SolarShare 2.0, in providing a peer-to-peer energy trading platform that enables consumers to directly trade solar energy with producers. By partnering with Enosi, Senoko Energy ensured the platform was tailored to meet the needs of Singapore’s energy market. SolarShare 2.0 integrates Enosi’s expertise in energy traceability, allowing consumers to access real-time data on energy use and participate in transparent energy transactions.
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The launch of SolarShare 2.0 has marked a significant step in Singapore’s renewable energy journey. With Enosi’s technology and Senoko Energy’s industry leadership, the platform has successfully facilitated the trading of solar energy, giving consumers more control over their energy consumption and reducing the nation’s carbon footprint.
Case Study
In a retail first, ELK used Enosi to connect stores to clean power
Powertracer enables organisations to power sites that don’t have the capacity to generate clean energy with clean electricity generated elsewhere. ELK, a pioneer in Australian fashion design, doubled down on its commitment to sustainability by connecting its retail stores to clean power in a renewable energy first for retail. ELK’s sustainability leadership is paying dividends as electricity costs spike.
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ELK had a number of retail sites in Melbourne’s CBD that they wanted to directly benefit from clean power.
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The fashion brand which generates clean energy on sites outside Melbourne’s CBD used the Enosi Powertracer platform to ensure that this energy is shared with its retail outlets in Melbourne, where rooftop solar installs are not possible.
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The returns on the solar power investments are improving as savings are now extended to their retail stores. As a result of the technology, ELK is now also benefiting from significantly lower energy prices at a time when electricity costs are increasing dramatically.
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Case Study.
Clean Energy Community Program.
Electricity retailer Energy Locals is on a mission to bring clean energy to consumers. They’re doing this by building locally-focused decarbonisation networks. Powertracer enables clean energy action on the community-level by putting the power of time, source and price into the hands of the consumer. By empowering the consumer with knowledge as to their mix and cost of renewable power, together we can move our country toward a clean energy future one community at a time.
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Energy Locals is all about empowering people to make the right choices when it comes to clean energy. The challenge has been a lack of energy transparency that leaves the true cost and source of clean energy hidden.
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Using Powertracer, any consumer can become part of the planet-saving mission, matching excess solar production with household demand so that the whole community can share in the available solar energy.
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Now, Energy Locals consumers across Australia have greater transparency over their energy and more confidence to take concrete actions in the fight against climate change. Learn more here: https://repowermornpen.org.au/
